River Falls, Wisconsin demographics

River Falls, WI demographics: median age 28.6; 44.9% of adults 25+ hold a bachelor’s degree. Age, race, households, languages and education, ACS 2020–2024 with margins of error.

ACS 2020–2024 · River Falls city, Wisconsin · Incorporated city · GEOID 5568275. The survey estimates a population of 16,719 for its five-year window. This is separate from the annual July 2025 population estimate on the city overview.

Median age in River Falls is 28.6 years, with a 90% margin of error of 1.7 years. There are 5,754 households (±316). Age and household distributions show how these totals are composed; they do not establish which neighborhood suits a particular person.

Every count and share is an estimate. “±” is a 90% margin of error (MOE); pp means percentage points. Derived shares use the category count divided by the named universe. Aggregated category MOEs and percentage MOEs are approximate. A margin larger than half its estimate is flagged as low precision. Blank source uncertainty is shown as unavailable, never zero.

Age distribution and sex

City, state and U.S. estimates · ACS 2020–2024
Measure / survey universe	City estimate ± MOE	State estimate ± MOE	U.S. estimate ± MOE
Median age Total population · years	28.6 ±1.7	40.2 ±0.1	38.9 ±0.1

Age groups · B01001 · ACS 2020–2024 Total population: 16,719
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
Under 18	2,890 ±397	17.3% ±2.4 pp	21.4%	22.0%
18–34	6,722 ±537	40.2% ±3.2 pp	21.9%	22.8%
35–64	5,166 ±533	30.9% ±3.2 pp	38.2%	38.0%
65 and older	1,941 ±303	11.6% ±1.8 pp	18.5%	17.2%

Sex categories as published by ACS · B01001 · ACS 2020–2024 Total population: 16,719
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
Male	7,987 ±316	47.8% ±1.9 pp	50.1%	49.5%
Female	8,732 ±311	52.2% ±1.9 pp	49.9%	50.5%

The age groups are mutually exclusive and cover the entire population. The sex categories follow this ACS table’s published classification; they are not a survey of gender identity.

Race and Hispanic origin

Race · B02001 · ACS 2020–2024 Total population: 16,719
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
White alone	15,624 ±247	93.5% ±1.5 pp	80.1%	61.0%
Black or African American alone	33 ±34 · low precision	0.2% ±0.2 pp · low precision	6.1%	12.2%
American Indian and Alaska Native alone	13 ±16 · low precision	0.1% ±0.1 pp · low precision	0.8%	0.9%
Asian alone	202 ±90	1.2% ±0.5 pp	3.0%	6.0%
Native Hawaiian and Other Pacific Islander alone	15 ±17 · low precision	0.1% ±0.1 pp · low precision	0.0%	0.2%
Some other race alone	95 ±69 · low precision	0.6% ±0.4 pp · low precision	2.5%	7.1%
Two or more races	737 ±250	4.4% ±1.5 pp	7.6%	12.6%

Hispanic or Latino origin · B03003 · ACS 2020–2024 Total population: 16,719
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
Not Hispanic or Latino	16,391 ±148	98.0% ±0.9 pp	92.0%	80.7%
Hispanic or Latino	328 ±144	2.0% ±0.9 pp	8.0%	19.3%

Hispanic origin and race are separate questions. People of Hispanic or Latino origin may be of any race and appear in both tables. Do not add the Hispanic share to race shares. Race alone and two-or-more-race groups are the mutually exclusive categories of the race table.

Household types, children and living alone

Household types · B11001 · ACS 2020–2024 Households: 5,754
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
Married-couple family	2,446 ±264	42.5% ±3.9 pp	46.8%	46.9%
Other family: male householder, no spouse present	327 ±111	5.7% ±1.9 pp	4.5%	5.1%
Other family: female householder, no spouse present	599 ±164	10.4% ±2.8 pp	9.1%	12.2%
Nonfamily: householder living alone	1,789 ±278	31.1% ±4.5 pp	31.5%	28.7%
Nonfamily: householder not living alone	593 ±142	10.3% ±2.4 pp	8.0%	7.0%

Households with children · B11005 · ACS 2020–2024 Households: 5,754
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
Households with people under 18	1,609 ±172	28.0% ±2.6 pp	26.1%	29.5%
Households without people under 18	4,145 ±388	72.0% ±5.5 pp	73.9%	70.5%

Household size · B11016 · ACS 2020–2024 Households: 5,754
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
One-person nonfamily households	1,789 ±278	31.1% ±4.5 pp	31.5%	28.7%
Two-person households	1,755 ±269	30.5% ±4.4 pp	37.0%	33.8%
Three-person households	952 ±263	16.5% ±4.5 pp	13.1%	15.3%
Four-person households	680 ±177	11.8% ±3.0 pp	10.9%	12.6%
Five-person households	421 ±121	7.3% ±2.1 pp	4.8%	5.9%
Six-person households	152 ±98 · low precision	2.6% ±1.7 pp · low precision	1.7%	2.2%
Seven or more people	5 ±19 · low precision	0.1% ±0.3 pp · low precision	1.0%	1.4%

A family household contains related people under the Census definition. A nonfamily household can contain one person or unrelated people sharing a home. Households with children can also appear in the household-type and size tables, so those tables must not be added together. Household estimates exclude people living in group quarters from the household universe.

Nativity and languages spoken at home

Nativity · B05002 · ACS 2020–2024 Total population: 16,719
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
Native	16,453 ±101	98.4% ±0.6 pp	94.8%	85.9%
Foreign born	266 ±96	1.6% ±0.6 pp	5.2%	14.1%

Language spoken at home · C16001 · ACS 2020–2024 Population age 5 and older: 16,132
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
English only	15,725 ±205	97.5% ±0.9 pp	91.0%	77.7%
Spanish	158 ±111 · low precision	1.0% ±0.7 pp · low precision	4.9%	13.6%
French, Haitian, or Cajun	6 ±10 · low precision	0.0% ±0.1 pp · low precision	0.2%	0.7%
German or other West Germanic	32 ±37 · low precision	0.2% ±0.2 pp · low precision	0.7%	0.5%
Russian, Polish, or other Slavic	10 ±16 · low precision	0.1% ±0.1 pp · low precision	0.3%	0.7%
Other Indo-European	44 ±49 · low precision	0.3% ±0.3 pp · low precision	0.7%	2.0%
Korean	18 ±23 · low precision	0.1% ±0.1 pp · low precision	0.1%	0.3%
Chinese, including Mandarin and Cantonese	22 ±25 · low precision	0.1% ±0.2 pp · low precision	0.3%	1.1%
Vietnamese	10 ±15 · low precision	0.1% ±0.1 pp · low precision	0.1%	0.5%
Tagalog, including Filipino	0 ±16 · low precision	0.0% ±0.1 pp · low precision	0.1%	0.6%
Other Asian and Pacific Island	107 ±67 · low precision	0.7% ±0.4 pp · low precision	1.2%	1.1%
Arabic	0 ±16 · low precision	0.0% ±0.1 pp · low precision	0.1%	0.5%
Other and unspecified	0 ±16 · low precision	0.0% ±0.1 pp · low precision	0.3%	0.8%

Foreign born means not a U.S. citizen at birth; it includes naturalized citizens. Language categories describe speech at home among people age five and older. A language other than English at home does not establish that someone cannot speak English. This city page uses the published C16001 summary categories because the more detailed B16001 table does not provide these city records in this release.

Educational attainment

Highest completed education · B15003 · ACS 2020–2024 Population age 25 and older: 8,930
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
Less than high school graduate	132 ±93 · low precision	1.5% ±1.0 pp · low precision	6.4%	10.4%
High school graduate or equivalency	1,871 ±316	21.0% ±3.4 pp	29.4%	26.0%
Some college, no degree	1,797 ±350	20.1% ±3.8 pp	19.5%	19.1%
Associate’s degree	1,119 ±265	12.5% ±2.9 pp	11.3%	8.8%
Bachelor’s degree	2,798 ±372	31.3% ±4.0 pp	22.0%	21.6%
Graduate or professional degree	1,213 ±239	13.6% ±2.6 pp	11.4%	14.1%

The denominator excludes residents under 25. Each person is counted in the highest attainment category they completed. This table does not measure the quality of local schools or the education level of every current student.

Residence one year earlier

Geographic mobility · B07003 · ACS 2020–2024 Population age 1 and older: 16,631
Category	Count ± MOE	Share ± MOE (pp)	Wisconsin	U.S.
Same house	12,009 ±666	72.2% ±4.0 pp	88.2%	87.7%
Moved within same county	957 ±196	5.8% ±1.2 pp	6.2%	6.3%
Moved from a different county in the same state	1,601 ±515	9.6% ±3.1 pp	3.3%	3.1%
Moved from a different state	2,031 ±491	12.2% ±3.0 pp	2.0%	2.3%
Moved from abroad	33 ±29 · low precision	0.2% ±0.2 pp · low precision	0.3%	0.6%

These are respondents’ residence patterns one year before their survey response, pooled across the five-year window. They are not a net migration count for 2025. A person can move to a different house within the same city or county; moves within the same county should not automatically be interpreted as new arrivals to the city.

Health insurance, internet access and veterans

3.9% of River Falls residents (±1.2 percentage points) had no health insurance coverage when surveyed, compared with 5.2% in Wisconsin and 8.4% nationally. 93.9% of households subscribe to broadband of any type, including cellular data plans. A subscription is not the same as available service: the FCC National Broadband Map shows providers at a specific address.

City, state and U.S. shares · ACS 2020–2024
Measure	River Falls	Wisconsin	U.S.	Compared with Wisconsin
People without health insurance Civilian noninstitutionalized population	3.9% ±1.2 pp	5.2%	8.4%	Lower
Households with a broadband subscription Households	93.9% ±1.1 pp	90.3%	91.0%	Higher
Veterans Civilian population age 18 and older	3.3% ±0.9 pp	6.2%	6.2%	Lower

Reading and reusing the estimates

The Census table links above lead to the original detailed tables. Counts, source universes and uncertainty are retained in the source observation download for River Falls . Compare these figures with the same survey window; do not compare one city’s five-year estimate with another city’s annual estimate as though they measured the same period. For methods, see uncertainty and denominator calculations.

Read River Falls housing and cost context or return to the city profile.